Crafting Creativity: DL1961 Showroom + Office Headquarters by Studio MBM
The DL1961 Showroom + Office Headquarters, masterfully designed by Studio MBM under the direction of Maurizio Bianchi Mattioli, serves as a dynamic space for the renowned denim brand. With a focus on blending industrial aesthetics with functional efficiency, the design elevates the showcasing of DL1961’s premium denim inventory while fostering a conducive environment for work and creativity.
Showroom Integration
Central to the design concept is the integration of the showroom as the nucleus of the space. Utilizing the existing column grid, the showroom stands as a core object, enveloped by carved conference rooms that seamlessly blend with the open office layout. This strategic placement encourages interaction with the brand’s inventory while facilitating collaborative activities and gatherings. By centralizing the showroom, the design effectively delineates areas for focused work and communal engagement.
Geometric Expression
Geometry plays a pivotal role in defining the spatial organization, with carved office and meeting spaces protruding into the central showroom. Material changes and light reveals accentuate these geometric volumes, creating a visually dynamic environment. The column at the center of the showroom not only anchors the space but also serves as a mirrored surface, further enhancing the spatial experience.
Commitment to Sustainability
In alignment with DL1961’s commitment to sustainable practices, Studio MBM prioritized eco-friendly materials and cool-toned textures for the interior design. The selection of materials not only reflects the brand’s ethos but also complements the relaxed aesthetic of DL1961’s denim collection.
Material and Lighting Design
Reflective aluminum walls and translucent polycarbonate surfaces optimize natural light distribution within the showroom, while stripped concrete columns and floors maintain a cohesive aesthetic throughout the space. Strategic placement of private offices along the facades ensures ample daylight penetration into the open office areas, promoting a conducive work environment.
Custom Furniture Design
Custom-designed tables, featuring pill-shaped forms and contrasting materials, enhance flexibility and collaboration within the workspace. The bold design language of the furniture pieces reflects the ethos of DL1961, creating a harmonious blend of functionality and aesthetics.
Studio MBM: Architectural Visionaries
Studio MBM, led by Maurizio Bianchi Mattioli, brings a multidisciplinary approach to architectural design, rooted in conceptual rigor and experimental exploration. Maurizio’s extensive portfolio spans across residential, commercial, and civic projects, earning international acclaim for its innovative design solutions. With a strong commitment to architectural education and sustainability, Studio MBM continues to push the boundaries of design excellence.
Conclusion
The DL1961 Showroom + Office Headquarters stands as a testament to Studio MBM’s visionary design philosophy and DL1961’s commitment to innovation. By seamlessly integrating showroom functionality with office dynamics, the space encapsulates the essence of the brand while fostering creativity and collaboration. With Maurizio Bianchi Mattioli at the helm, Studio MBM continues to redefine architectural paradigms, shaping spaces that inspire and engage.